Category: Art Business

painting on a blank canvas

How Painters Secure Commission Projects

Navigating the world of art commissions can feel intimidating, but with the right strategies, you can turn your passion into a thriving business. Here are some practical tips to help you land those coveted commission projects.

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woman holding a painting in an art gallery

Unsold High-Value Art: 8 Strategies for Gallery Owners

As an art gallery owner, the fear of not selling high-value artworks can be awful. However, with the right strategies, you can navigate this challenge and turn it into an opportunity for growth. Here are some practical approaches to lessen this fear and improve your gallery’s success.

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A painter using smartphone

Email Marketing for Artists: Building and Engaging Your Art Collector List

Email marketing remains one of the most effective tools for artists to connect with their audience and grow their art business. Far from being outdated, email offers a direct and personal way to engage with art collectors, enthusiasts, and potential buyers. By crafting thoughtful and compelling campaigns, you can build a loyal following that values your creative journey and is eager to support your work. Here are strategies to help you establish and maintain a thriving art collector email list.

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virtual reality art gallery

Engaging Younger Audiences: Strategies for Art Galleries and Studios

Attracting younger audiences, particularly Millennials and Generation Z, is essential for the vitality and sustainability of art galleries and studios. These generations, born between 1981 and 2012, are reshaping the art market with their preferences and behaviors. To connect effectively with them, consider the following strategies:

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art exhibition display

9 Strategies for Art Galleries to Boost Local and Global Engagement

Hey, gallery and studio owners! Whether you’re showcasing local talent or a world-renowned artist, promoting exhibitions effectively is key to drawing crowds and creating a buzz. Here’s a breakdown of strategies to help you captivate audiences both locally and globally.

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gallery owner presenting artist of art gallery

8 Strategies for Art Gallery Owners Entering New Markets

Expanding an art gallery into new locations or markets is a thrilling venture that combines artistic passion with strategic business acumen. As a gallery owner, it’s important to approach this expansion thoughtfully to ensure success and sustainability. Here are key strategies that can guide you through this exciting journey.

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The Broad Museum

Explore California’s Art Scene: 5 Free Galleries You Can’t Miss

California’s art scene is as diverse as its landscapes, offering a plethora of galleries that cater to all artistic tastes. For art enthusiasts seeking enriching experiences without the cost, here are five galleries across the state that you can visit for free.

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woman holding a painting in an art gallery

9 Effective Strategies for Art Galleries to Attract Successful Artists

Attracting and retaining artists whose work complements a gallery’s aesthetic and appeals to buyers is crucial for the success of any art gallery. Implementing effective strategies can help gallery managers build strong, lasting relationships with artists, ensuring a dynamic and profitable collection.

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person holding dollar bills

7 Tips for Mixed Media Artists on How to Overcome Financial Uncertainty

Since their art can be a niche, mixed media artists often face financial uncertainty due to fluctuating sales. Tackling this challenge requires strategic planning, diverse income streams, and marketing efforts tailored to the art market. Here are practical tips and strategies:

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art fair sign

How to Prepare for Art Fairs in Texas: A Painter’s Guide

Art fairs in Texas, known for their vibrant and diverse art scenes, present incredible opportunities for painters to showcase their work, connect with collectors, and increase sales. Whether it’s a bustling event like the Texas Arts & Crafts Fair or a smaller, local market, thorough preparation is essential to make the most of your participation.

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