Tagged: acrylic painting

A painter using smartphone

Email Marketing for Artists: Building and Engaging Your Art Collector List

Email marketing remains one of the most effective tools for artists to connect with their audience and grow their art business. Far from being outdated, email offers a direct and personal way to engage with art collectors, enthusiasts, and potential buyers. By crafting thoughtful and compelling campaigns, you can build a loyal following that values your creative journey and is eager to support your work. Here are strategies to help you establish and maintain a thriving art collector email list.

Continue reading

Canvas Textures Explained: Smooth vs. Rough

As an artist, the canvas you choose serves as the foundation of your masterpiece. One critical aspect to consider is the texture of the canvas, which can significantly influence your painting’s outcome. Here’s what you need to know between smooth and rough canvas textures and how each can impact your artistic expression.

Continue reading

virtual reality art gallery

Engaging Younger Audiences: Strategies for Art Galleries and Studios

Attracting younger audiences, particularly Millennials and Generation Z, is essential for the vitality and sustainability of art galleries and studios. These generations, born between 1981 and 2012, are reshaping the art market with their preferences and behaviors. To connect effectively with them, consider the following strategies:

Continue reading

Custom-sized canvases

Understanding Canvas Types for Oil, Acrylic, and Mixed Media Art

When embarking on a new painting project, selecting the appropriate canvas is as crucial as choosing your color palette. The right canvas not only complements your medium—be it oil, acrylic, or mixed media—but also influences the texture, durability, and overall presentation of your artwork. Here are the various canvas options to help you make an informed choice for your next masterpiece.

Continue reading

artist painting canvas close-up

Top Mistakes Artists Make with Canvas Preparation

Preparing your canvas is a crucial step in the painting process that can significantly impact the quality and longevity of your artwork. However, many artists, both beginners and seasoned professionals, often make mistakes during this stage. Let’s explore some of the most common errors and how to avoid them.

Continue reading

art fair sign

How to Prepare for Art Fairs in Texas: A Painter’s Guide

Art fairs in Texas, known for their vibrant and diverse art scenes, present incredible opportunities for painters to showcase their work, connect with collectors, and increase sales. Whether it’s a bustling event like the Texas Arts & Crafts Fair or a smaller, local market, thorough preparation is essential to make the most of your participation.

Continue reading

acrylic pouring on canvas

Acrylic Pouring for Beginners: Step-by-Step Guide

Acrylic pouring is a mesmerizing art form that combines creativity with science. Perfect for beginners, it involves mixing acrylic paints with a pouring medium to create fluid, abstract patterns on a canvas. This guide will walk you through the basics of acrylic pouring and help you start your artistic journey.

Continue reading

people in an art community

Teaching Opportunities for Artists: How to Offer Workshops and Tutorials

Painters, mixed media artists, and muralists often explore diverse techniques and materials, making them well-suited to teach others. By offering workshops and tutorials, you can diversify your income while fostering a community of creativity. Here’s how to establish yourself as an educator in this field:

Continue reading

woman paints outdoors on a canvas

How to Capture the Beauty of California in Your Art

California’s diverse landscapes offer endless inspiration for artists, from sunlit coasts to majestic mountain ranges. Capturing the state’s unique beauty involves technical skill, creative interpretation, and a connection to nature. Here’s how you can paint California’s essence into your work.

Continue reading

art exhibit viewers

Understanding Art Trends: Strategies for Painters to Stay Relevant in 2025

The art world is evolving rapidly, influenced by global challenges, technological advancements, and shifting collector interests. For painters, staying relevant in today’s market means staying informed and adaptive to these changes. Here’s how painters can navigate and thrive in 2025.

Continue reading