Category: Tips

June 28, 2013

Learn the Oil Painting Technique: Underpainting and Glazing

Underpainting

It is an initial layer of paint that will serve as a foundation and help define subsequent layers of paint for your painting. Underpaintings are usually monochromatic which reflects light through the over-painting layers and gives a painting the luminosity. There are several different methods of underpainting were used by the old masters.

· Grisaille
Pronounced as “griz-eye” this is a method of underpainting with different gray paints.

· Verdaccio
It is a method of underpainting with colors of olive or green gray paint in the light areas. It often resembles a moonlight effect.

· Imprimatura
This underpainting method usually uses transparent layers of earth colors (ra umber or burnt umber). It is used as first stain to tone the canvas.

· Wash-in Underpainting
A variation of the Imprimatura underpainting. The subject or composition can be drawn into a thin semi-transparent layer of raw umber or burnt umber. Rags, paper towels and paint brushes are used to lift out the paint exposing the lights to illuminate the subject.

Glazing

Glazes can change the hue and texture of a surface. Drying time will depend on the amount and type of paint medium used in the glaze. Different media can increase or decrease the rate at which oil paints dry. Oil paits usually takes longer to dry. If a paint is too opaque, painters will add special media or a lot of medium to the paint making them more transparent for the purposes of glazing. Glazing has the strongest impact on showing middle tones and dark colours.

Reproduction of Girl with a Red Hat by Jan Vermeer — Glazed reproduction of “Girl with a Red Hat” original by Jan Vermeer

Here are some tips on how to glaze oil paintings.

· Begin the oil painting as usual by sketching and putting visual resources as necessary, but do so as though the painting were going to be complete in one layer.

· Once completely dry, after a week or so, begin the next layer of paint. The glazes will soften the colours and deepen the tones. Each “glaze” slightly modifies the colour of what has already been painted on the canvas. When you look at it the colours are automatically mixed optically giving a rich deep colour.

· Putting a little linseed oil into the oil paint will create a translucent colour. Oil paint comes in transparent, semi-transparent, and opaque and you will learn which is which the longer you paint with oils. All paint colours can be used as glazes, even opaque paints, used as glaze to paint mist or fog.

· Apply the oil paint glaze onto selected areas. A second layer of slightly darker colour will deepen the colour without changing it completely.

Image source: www.easy-oil-painting-techniques.org

June 27, 2013

How to Price for Your Artwork

There are different factors that you have to consider when pricing your artwork. If you’re just starting out and have not sold very much, pricing your work based on time, labor, and cost of materials is often the best way to go. Aside from explaining why your art is priced as much from a personal standpoint, you also have to explain equally from a financial standpoint and give reasons why it is a good buy most especially when your buyers are not familiar with you and your work. Here are some tips on how to fairly price your artwork.

1. How much did you spend?
You can start pricing your artwork by computing the quality and cost of art materials you’ve used. Then put into consideration the time and effort you spent in making these masterpieces. Price it at cost of materials plus hours spent creating the art. You can also do it by size. Large artworks usually are more expensive than the smaller ones.

2. Start with the lowest possible price that you can offer
It’s best to start low and raise your prices than it is to lower your prices later. But make sure that you have to gain a significant profit from your artwork to sustain your art business. You might want to price the work a few hundred dollars over the set price so you have space to negotiate just in case a buyer ask for a discount. Don’t undervalue your work. Selling your art too cheaply reflects your confidence as an artist.

3. Compare prices with other artists
Research and see what’s being charged by other artists that are at your level of work. Use that information as a guideline then set your price similar to other artists with similar experiences and work in similar mediums.

4. Price based on your status as an artist
Price your work based on your achievements, documented accomplishments, successful exhibits and number of sales. The more popular you are as an artist the more you should be confident with your pricing.

5. Be consistent with your pricing
Keep a pricelist of your paintings. Consistent pricing means that you’re consistent with the quality of your artwork. It is a cornerstone of a sound practice and eventually leads to successful sales. You can increase your pricing when you are experiencing a consistent degree of success and have established a proven track record of sales that has lasted for at least six months and preferably longer.

Image source: www.celebrateart.com

June 26, 2013

Checklist For a Plein Air Art Trip

Packing for a Plein Air art trip varies depending on where you’re going and the elements that you will be dealing with. There are variety of things that you must consider since you will be working outdoors. Here’s a list of the basic things you need to have on your trip.

ART MATERIALS
Since you’re going to travel, take note to have your art materials complete. It’s better if you keep things compact and organized to avoid confusion and you might forget some of your essential materials. A good idea is to invest a good art traveling bag which has multiple pockets and organizers to keep your materials intact while you’re traveling.

EASELS
Support is needed for any surface you plan to work on. And since you are traveling, a portable easel is a very good choice. Special easels comes with storage such as drawers and compartments for carrying paints and brushes within the easel. Table easels are also available if you prefer to sit while painting.

UMBRELLA and HAT
You can always find a shady area to paint but sometimes you’ll have to set up in the sun. The hat is for your protection but the umbrella is to keep the sun off your canvas and palette. A white or gray umbrella so the reflection doesn’t affect your color judgement. Try to keep both palate and canvas in the shade.

CAMERA
You can capture the initial scene with a camera. Positions of clouds and direction of the wind can constantly change outdoors so you can use this trick to make your artwork more consistent. Another advantage of the still shot is that you can use it just in case the weather turns bad and you have to finish your painting indoors.

EXTRA CLOTHING
Bring extra clothes just in case you so you can change just in case things get messy. Or you can dress in layers that you can easily take off as you get hot and put on when it gets colder. Wear neutral colored clothing to avoid too much light reflections onto your painting. Bright colors can also reflect some of their color onto your painting so stick with beige and khakis.

Now that you have your basics, here are some of the things you might want to have with you on your trip to make it more comfortable.
• Water to drink
• Light snacks
• Paper towels
• Insect repellent
• Garbage bags
• Soap and water to clean your brushes

Image source: www.judithgreenleaf.com

June 26, 2013

Guidelines for Artists Before Starting to Work on Commission

reading_a_letter_on_the_beach — Reading A Letter On The Beach by Dominique Amendola

Doing art on commission is a big step in an artist’s career. It boosts an artist’s pride in his work, knowing another person aside from his mother appreciates and is willing to pay for his work. It can be a very exciting and thrilling experience, especially for first-timers. Before you get all excited, here are some important things that you have to keep in mind before you start creating art on commission.

Communication
As with any relationships, communication is vital between an artist and the party commissioning his work. Meet with the other party to discuss the project. Make the specs of the project clear from the beginning and ask questions if some details are not clear to you. It’s best if you meet at your studio, gallery, or cafe where your art works are displayed so he’ll know your style and the types of work that you do.

Here are some ideas on what to ask the other party:

Have you commissioned art before?
What are you looking for in a commissioned art?
What do you want and don’t want to see in your art?
Who will approve the art?

Contract
In any business deals, a contract is very important. If your meeting goes well, you have to prepare a contract for the painting which both of you must sign. Be concise and clear with both your expectations. Define what the project entails, the characteristics of the painting, payment schedule, milestones, completion time, and delivery time. This contract will protect both parties and hopefully prevent disputes in the future.

Payment
If it’s your first time to do art on commission, asking for an advance payment may be intimidating but you have to ask for it and discuss it on your meeting. Normally, 1/3 of the commission can be required upfront and should be non-refundable. This is a great incentive for you to start with the project and obligates the other party to push through with your agreement. An advance payment is non-refundable so if the other party backs out of the agreement, the time, effort, and materials you’ve used are still compensated.

Revisions
A painting can take days or months to finish, it’s natural that the other party would like to see the developments in the project. You can make it clear in the contract when the other party can visit you and your work so if there are issues to answer, any revisions, or concerns, both of you can discuss about it right then and there. It’s a waste of both your time and resources if you present an artwork which is entirely different from what’s on the other party’s mind.

Image source: www.fineartamerica.com

June 24, 2013

How to Choose Quality Canvas for Painting

Artists have used several materials of canvas in painting such as linen, jute, hemp, or cotton. Nowadays, linen and cotton are the most popular fibers in canvas. Linen is more expensive compared to cotton and is often used by professional artists who have years of experience in perfecting their craft. For beginners, a cotton canvas is more appropriate since it is less expensive.

When choosing a canvas, you must consider these two important factors: the support and ground. Support is the material where paint is applied while the Ground is the gesso or primer. These two are important to the success or failure of your painting. The support and ground are determined by the type of paint and method of applying the paint. For example, if you are using a staining technique in painting, when you do it on a raw canvas, it will give a different result when you do the same technique to a primed canvas.

The Support
Choose a canvas that offers strength and stability, depending on your needs for a certain project. As you paint, the support will have to undergo much movement and stress from the environment such as temperature, humidity, and constant stretching/restretching.

Canvas is available in different weights: lightweight (4-5 oz), medium weight (7-10 oz), and heavyweight (18 oz) per square yard. Support with lower weights are not as smooth or sturdy as heavier weights. Medium weight is a good weight for painting since it gives good support to your painting.

The Ground
Why ground is important in a canvas?

Protection of support. Ground protects your canvas from being damaged by harmful ingredients in paint. Natural fibers such as cotton absorbs moisture and when the paint dries, it will release this moisture, causing swelling and shrinking of the canvas. If you are using oil, the fibers will absorb its moisture, leaving the surface brittle.
Adhesion of paint. A properly primed canvas allows sufficient adhesion of paint to the support. A correctly primed canvas should accept paint and give a degree of absorbency. Too much absorbency can soak up all the oil from the paint while a non-absorbent ground can leave a weak paint film that can be peeled off. Good thing, pre-primed canvas is available online and in art supply shops.
Color enhancement. If your project involves transparent painting technique, the ground provides a white background that intensifies the colors. Ground is useful when you are underpainting, or applying the first layer of paint to a canvas.

A chosen canvas varies depending on an artist’s needs. Some may use raw canvas, pre-primed, or a heavyweight canvas. Keep in mind that whatever canvas you choose, it has a big effect on the outcome of your painting.

June 22, 2013

Tips in Finding the Best Art School for You

Planning on studying at an art school? Consider these tips to help you decide which art school is best for you.

1. List the pros and cons of each art school you are considering.
Learn about the art schools that you are interested in. Key factors to know include the school’s location, cost, studio space, dormitory, transportation. Check the school’s website for these important information and you can send inquiries to clarify some things that you are not sure of. Be objective in listing the benefits and drawbacks of each school.

2. Visit the campus.
Visiting the actual campus can give you another dimension of appreciation for an art school. Information that you got from their websites differ from getting the “feel” of each campus. Walk around the campus to see how big the school is and see the demeanor of students. Join a campus tour, if available, to get insider tips and additional information about the school. Visit the classrooms, housing facilities, studios, and dorms to check out current rental fees and conditions of these establishments. You can also see the art supply stores near the school and know where art students buy their materials.

3. Courses available for artists.
Some art schools offer courses in entrepreneurship. According to the National Endowment for the Arts, compared to the rest of the US workforce, artists are three times more likely to be self-employed, having their own businesses. It’s good if your school provides courses which will teach you about setting up and managing your own business, whether an online art business or an actual art gallery. These courses can also help you network with other business-minded artists. You can share your art works among your peers so whenever someone opens an art shop or organizes an art show, your pieces can be included, and vice versa.

4. Support for graduating students.
Know if the school helps graduating students find internships and is there support available to help students transition from school to the work world? Ask about where the school’s graduates are right now, what are they doing? Are they employed in the art field or have their own art business? As a student, you want to pass school and also have something that will generate your income after school.

5. Trust your instincts.
If you’ve been given offers from several art schools, it may be overwhelming and confusing which school is best for you. If you can, just limit yourself with just 2-3 schools and determine which you think is best for you. It may be a hard decision to make so ask your parents, friends, and other people close to you for their opinion. Know what they have to say why this school is better for you. Weigh their points of view with your own, but in the end, follow your heart.

Image source: http://unknowninkdesign.com

June 21, 2013

ECommerce Software For Artists To Sell Art Online

Buying and selling online has increased popularity over the years because of convenience for both the buyer and the seller. For artists who want to put up an art gallery online, a good Ecommerce software is vital to create your total art store online. Here are some of the best Ecommerce software that you can use to start your online business rolling.

Volution
It offers a variety of website designs and tools for your website. It also provides excellent hosting options, payment options and shopping cart tools. The software also create large amount of traffic to your website by integrating it to eBay and offers great marketing features.

Shopify
Shopify features a customer information menu wherein you can organize advertisements and inventory. One of the easiest Ecommerce software to use. It is also known for the simplicity of tools for creating and designing websites. It also offers marketing tools to help bring traffic to your site.

Bigcommerce
This application is very easy to set up and to use. It also offers a variety of tools, from administrative controls to design tools, which will help you get your online art gallery up and running. It has been consistent as one of the leading Ecommerce software for years.

Shopping Cart Elite
Loaded with features that will allow you to set up and manage your online art store with ease. With great design options and extensive marketing tools, this user-friendly software will surely make your website busy in no time.

Ashop Commerce
Also known for its powerful management tools, Ashop Commerce also offers website design tools and templates to choose from. It features a simple interface that is easy to use. It boasts with advanced security tools and payment options. Marketing tools are also available to draw attention to your website.

Pinnacle Cart
With its powerful marketing tools and management features, you will be selling boatloads of your artwork in no time. It provides unique template designs that will suit your personality and your products. And with its superb marketing tools, attention will be at your website 24/7.

3DCart
This Ecommerce software also features a variety of designs for your online store. It offers easy to use managing tools and inventory controls so you can manage your website as smoothly as possible. Although some reviews shows some imperfections of this software, generally it can still run your online business effectively.

June 20, 2013

How To Increase Traffic To Your Art Website

Now that your website is ready, it’s time to attract viewers and visitors to your site. The reasons why you want traffic to your site is to put have as many audiences and potential buyers as possible. There are tons of other online art galleries around and your goal is to divert some online visitors to see your page. You might have read a lot of these tips online and there are boatloads of them but here are some of the most basic things that you should do.

• Write search engine friendly titles
Make your titles easy to search by using keywords in your titles. But be sure to keep it unique and avoid having similar titles of other websites. Take note that search engines focus on specific keywords so make sure to integrate your keyword in your title.

• Search engine optimization
Write blogs or articles using significant keywords. This will help your blog or article to show up first when the keyword is typed in search engines. This is done by repetitively typing the keyword all throughout your article but be careful not to overdo it because you still want your articles to be sensible and informative and not annoy your readers with repeating words.

• Link your Twitter and Facebook profiles to your website
Create a social media page and exchange links to other closely similar sites to create more website traffic. Choose other credible websites to link with to attract quality audiences. Post interesting pictures, videos, or articles to your social media page and link them to your website.

• Enhance your internet presence by advertising
Create free advertisements for your websites in social media pages and to other websites. This will constantly remind users that there are websites like yours. You don’t have to stick to electronic medium to advertise. You can use prints like stickers and postcards of your logo and your website and give it out to the community to increase awareness of your website.

• Keep your website updated
Post new things on your website every now and then like uploading new pictures and new blog posts to keep it updated. Let the visitors of your website know that you have something to offer every time so that they will keep on visiting your site even if they have seen it before.

• Make your website interactive
Create a forum in your website wherein visitors can leave comments about your artwork and your blogs. Keep it as interactive as possible because knowing that you read their comments and replying will make your visitors feel that they are not being ignored. You can also participate in discussions with other websites. Letting them know about your presence will build curiosity about who you are and what you can offer.

June 19, 2013

Creative Ways to Sell Your Paintings Online

Now that you have decided that you want to expand your horizons when it comes to promoting and selling your artwork through the internet, the next challenge for you is on how you’ll be able to attract people to visit your page or website and check your paintings out. Here are some creative ideas that you can use when selling your paintings online.

Image source: www.designcontest.com

Create a name and a logo for your website
I suggest that you should take this one seriously. Think of a domain that will carry your name and your work and which will also serve as your trademark. It has to be unique and interesting and very much related to your style and kind of work. Make it as personal as possible to create a character and personality to your website.

Write something about your website and what you can offer
Writing a short history and description about your site will make it more interesting. Say something about how you started and why you decided to put it up. Elaborate on your art and your love for your craft. Show how passionate you are in what you do and that it reflects in your work. This way, you’ll be able to imbibe to your readers that they are not just looking at a piece of decoration but an art worth buying.

Post well-photographed and high definition photos of your art
Remember that your website is your portfolio online. You can show your artwork to anyone and anywhere in the world. They will not be able to see the actual painting so a nice photograph of it will allow them to appreciate the details. You can hire a professional photographer or you can do it yourself provided that you are able to capture the most important details and that it will come out like you are looking at the original painting.

Use videos to advertise and to tell something about you and your artwork
Create fun videos of yourself making your paintings. A time lapsed video is a great idea wherein you video yourself creating a masterpiece from start to finish. Videos tend to create more traffic in websites because watching is more fun than reading alone. You can also share your videos on YouTube or Vimeo and create links to other social networks like Facebook and Twitter to your page to draw visitors to your website.

Write interesting blogs
You can attract a variety of possible clients by writing interesting reads about art in your website. You can write about history of art, about your favourite artists or teach art techniques through your blog. This will make you website more fun and worth visiting again.

June 19, 2013

Tips When Air Traveling with Your Painting Supplies

Traveling is part of an artist’s life. Artists travel due to professional commitments like to teach a class or speak at an engagement; for a change of venue; to get inspiration; take a vacation, and so many other reasons. Road travel is not as complicated as traveling by air and when traveling, an artist must consider how he would bring his art supplies with him. Here are some tips that you can use when traveling via plane:

1. Create a list of the art supplies you will bring. List each essential item that you need when painting on location so you won’t get frustrated once you get to your destination. Avoid forgetting your paints, brushes, tripod, canvas pad, palette, etc. by including your supplies in the packing list but don’t go overboard. Don’t bring all your paints and just settle with a few colors, 5-6 would suffice since you can mix colors to achieve another one. Just list those items that you can’t paint without.

2. Familiarize yourself with the airline’s regulations. Know beforehand which items are accepted and prohibited to be hand-carried inside the plane. Mineral spirits, solvents or thinners are not allowed. The Transportation Security Administration (TSA) issued on its website a list of prohibited items when traveling by air, which items can be declared as carry-on, and those to be checked in.

3. Pack your art supplies in a separate bag. This makes it easier for airport security to check your luggage if all your painting supplies are in one location. This will make it easier for both you and the security guards when doing the mandatory checking your belongings. Don’t forget to put your paints in plastic resealable bags to prevent accidental leaks from staining your other stuff.

4. Use water-soluble oils. Since air travel prohibits you from bringing your solvents and other flammable supplies, using water-soluble oils in your painting is beneficial. Cleaning is done easily and the painting dries quickly. If you need to travel again within a short period of time, it would be no problem with these kinds of paint since the drying time is faster.

5. Ship your art materials to your destination beforehand. If you don’t want the hassle of packing or answering the questions of airport security if your supplies are hazardous or not, you can opt to send your supplies ahead of you. Couriers can deliver your supplies anywhere in the world, just make sure you insure the package.

Image source: http://www.abeautifulmess.com/